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Zebra 14th Annual Global Shopper Study

Zebra 14th Annual Global Shopper Study For the last 14 years, Zebra has conducted a Global survey of retail executives, associates and shoppers about current and developing retail shopping trends. The results of these surveys are analyzed and reported in their Annual...

2021 Q4 Newsletter

Optical Phusion, Inc. Q4 2021 Newsletter OPI Attending NRF 2022 OPI will be at the National Retail Federation (NRF) Annual Convention & EXPO in January. Held at the Javits Convention Center in New York City, the EXPO takes place from January 16 – 18, 2022. OPI...

2021 Q3 OPI Newsletter

Optical Phusion, Inc. Q3 2021 Newsletter OPI to Attend NextPoint – October 17-20, 2021 Optical Phusion, Inc. (OPI) will be attending the 2021 Nextpoint Conference from Sunday, Oct 17, 2021 through Wednesday, Oct 20, 2021 in Phoenix, AZ. At the conference, OPI...

Why Customers are Choosing BOPIS

Why Customers are Choosing BOPIS At the height of the pandemic in 2020, demand for Buy Online, Pick-up In-store (BOPIS) options increased by over 200%.  Now, more than a year later, customer adoption and repeated use of BOPIS is still going strong and recent surveys...